Professional Customer Service Management

Sales & Marketing · 5 Days · Public · Al-Khobraa certified · From USD 3,900

Overview

The customer revolution is here to stay. As products and services become more and more alike, the competitive edge has to come from the experience the customer has with your organization – it all comes down to people. The overall goal is to maximize that experience, so the customer not only returns time after time, but also encourages others to do the same. The real magic in customer service delivery comes from the ability of your people to use their initiative to go beyond their normal job descriptions and to go the extra mile to impress the customer.

Learning Objectives

Who Should Attend

This course is designed for front line customer service agents, whether on the phone or face to face, who are new to the role or who would like to develop their skills further. They will acquire the skills, knowledge, and behaviors that are vital to the provision of world-class service.

Course Outline

Day 1 — Defining Excellent Customer Service

Day 2 — Communicating With Your Customer Effectively

Day 3 — Handling Complaints & Difficult Customers

Day 4 — Customer Service Tools

Day 5 — Managing Stress, Building Motivation & Putting into Practice

Accreditation

Al-Khobraa certified. On completion delegates receive an Al-Khobraa certificate of achievement.

Dates & Venues

DatesVenueDeliveryDurationFee (USD)
15–19 November 2026Dubai, UAEPublic5 days3,900

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Frequently Asked Questions

What do Al-Khobraa sales and marketing courses cover?

The portfolio covers digital marketing, search engine optimisation (SEO) and social media, brand and product management, marketing strategy and research, B2B and key account selling, sales management, and commercial negotiation — with practical exercises on delegates’ own markets.

Who should attend a sales and marketing course?

These courses suit sales representatives and account managers, sales and commercial managers, marketing officers and brand managers, digital and social media specialists, business development staff, and technical professionals moving into customer-facing roles.

How long are sales and marketing courses, and where are they held?

Most Al-Khobraa sales and marketing courses run over 5 days. The exact duration, dates and city for this course are listed in the dates section on this page. Public sessions run across Saudi Arabia — Riyadh, Jeddah, Al-Khobar, Jubail and Yanbu — as well as regional and international venues, with live virtual classrooms available on request.

What certificate will I receive?

Delegates who complete the course receive an Al-Khobraa certificate of completion, issued by a Saudi-registered training provider. Al-Khobraa also delivers internationally accredited programmes; where a course carries an external awarding body such as PMI, CIPS, ILM or IOSH, that body is named on the course's own page.

Can sales and marketing training be delivered in-house for our team?

Yes. Any Al-Khobraa sales and marketing course can be delivered in-house at your own premises anywhere in Saudi Arabia or the GCC, with the content, dates and language of delivery tailored to your team. Al-Khobraa is an approved HRDF (Hadaf) provider, so eligible Saudi employers can seek training support. Contact us for a quotation.

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