ChatGPT and Generative AI for Business Innovation

AI, Technology & Digital · 5 Days · Public · Al-Khobraa certified · From USD 3,900

Overview

Generative AI, powered by models like ChatGPT, represents a transformative force in the modern business landscape. These cutting-edge technologies have the potential to reshape how organizations operate, innovate, and connect with their customers. From streamlining operations and enhancing productivity to creating new avenues for customer engagement, ChatGPT and generative AI open up possibilities that were once unimaginable.

Learning Objectives

• Understand the principles and capabilities of ChatGPT and generative AI
• Identify potential business areas where generative AI can drive innovation
• Implement AI-driven strategies for improving customer engagement and operational efficiency
• Utilize AI tools for content creation, marketing, and product development
• Mitigate risks and address ethical considerations associated with generative AI

Who Should Attend

This ChatGPT and Generative AI for Business Innovation Training Course is ideal for professionals across various sectors who are looking to incorporate cutting-edge AI solutions into their operations. It is particularly valuable for:

• Business leaders and executives
• Marketing and customer experience professionals
• Product managers

Course Outline

Day 1 — Introduction to Generative AI and ChatGPT

• Overview of generative AI and its evolution
• Understanding ChatGPT: Key features, capabilities, and applications
• Real-world case studies of AI-driven business innovation
• Hands-on session: Exploring ChatGPT in business scenarios

Day 2 — Generative AI in Business Operations

• Enhancing productivity with AI: Workflow automation and task optimization
• Leveraging AI for data analysis and decision-making
• AI tools for internal and external communication
• Workshop: Designing AI workflows for operational efficiency

Day 3 — Driving Customer Engagement and Experience with AI

• Personalization and customer insights through generative AI
• Chatbots and virtual assistants for customer service excellence
• Building brand loyalty with AI-driven marketing strategies
• Group activity: Creating customer-centric AI solutions

Day 4 — AI-Powered Innovation and Product Development

• Generative AI for ideation and prototyping
• Content creation: AI in marketing, design, and storytelling
• Exploring new business models enabled by AI
• Hands-on exercise: Developing an AI-driven product concept

Day 5 — Ethics, Risks, and Future Trends in AI

• Addressing ethical challenges: Bias, transparency, and accountability
• Managing risks: Data privacy, security, and compliance
• Emerging trends in generative AI and their implications for businesses
• Final project: Presenting an AI innovation plan for a business scenario

Accreditation

Al-Khobraa certified. On completion delegates receive an Al-Khobraa certificate of achievement.

Dates & Venues

Dates	Venue	Delivery	Duration	Fee (USD)
13–17 September 2026	Istanbul, Turkey	Public	5 days	4,500
25–29 October 2026	Riyadh, KSA	Public	5 days	3,900
26–30 October 2026	Botswana, Southern Africa	Public	5 days	4,500
6–10 December 2026	Jeddah, KSA	Public	5 days	4,500
7–11 December 2026	Accra, Ghana	Public	5 days	4,500

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Frequently Asked Questions

What do Al-Khobraa AI, technology and digital courses cover?

The portfolio covers cyber security, data analytics and data science, artificial intelligence (AI) and machine learning, Power BI and Excel for analysis, digital transformation and IT governance. Courses are applied — delegates work with real datasets and tools rather than slideware.

Who should attend an AI, technology or digital course?

These courses suit IT and cyber security staff, data and business analysts, engineers and operations professionals who work with plant or business data, digital transformation teams, and managers who commission or govern technology projects. Foundation-level courses assume no programming background.

How long are AI, technology and digital courses, and where are they held?

Most Al-Khobraa AI, technology and digital courses run over 5 days. The exact duration, dates and city for this course are listed in the dates section on this page. Public sessions run across Saudi Arabia — Riyadh, Jeddah, Al-Khobar, Jubail and Yanbu — as well as regional and international venues, with live virtual classrooms available on request.

What certificate will I receive?

Delegates who complete the course receive an Al-Khobraa certificate of completion, issued by a Saudi-registered training provider. Al-Khobraa also delivers internationally accredited programmes; where a course carries an external awarding body such as PMI, CIPS, ILM or IOSH, that body is named on the course's own page.

Can AI, technology and digital training be delivered in-house for our team?

Yes. Any Al-Khobraa AI, technology and digital course can be delivered in-house at your own premises anywhere in Saudi Arabia or the GCC, with the content, dates and language of delivery tailored to your team. Al-Khobraa is an approved HRDF (Hadaf) provider, so eligible Saudi employers can seek training support. Contact us for a quotation.

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